McDonald’s USA announced today that Dr. Cynthia M. Goody has joined the company as Director of Nutrition, effective June 1, 2008. In her new role, Goody will oversee all aspects of menu nutrition for McDonald’s 13,800 restaurants in the United States.

Goody, a registered and licensed dietitian, member of the American Dietetic Association and former Peace Corps volunteer, will lead McDonald’s U.S. team of food and nutrition professionals to develop plans that align with McDonald’s menu strategy. Working with McDonald’s U.S. executive leadership, Menu Management, Supply Chain, Suppliers, Owner/Operators and Staff, Goody will provide nutritional science expertise and oversee the company’s nutritional information development process.

Peter Romeo in his blog, has a funny post on what could possibly be an interesting move by the number one burger chain in the world.

But what I wonder most about this new appointment is if McDonald’s is really going to make a huge difference in their menu approach. Can you really see a Big Mac Lite?!?! Or maybe a Low-Fat Quarter Pounder? Or even a No-Sugar, Reduced Fat, Low Sodium Milk Shake?

Probably not. And that is why I do think that this whole announcement earlier this week is a way for the Golden Arches to get some of the muckrakers like Eric Schlosser. With all the changes going on with the McDonald’s concept in the beverage area, I am not certain that Goody will really make that much of an impact on the food side. We will have to see.

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