Domino’s CEO, Dave Brandon, is offering a one deserving person a year’s worth of free Domino’s for a year as part of their “bailout”. It seems as everyone is on the side of the “Main Street” guy/”Joe The Plummer”.
Joe the Plumber
Even Howard Schultz is getting in the game by trying to make a plea that Starbucks coffee is not an excessive purchase. All of this marketing of trying to get in good with the average Joe just doesn’t ring with me and I am sure that for most these ploys are not being received as genuine.
Perhaps, most companies should focus on value of their products. So many of us see going out for a meal as a way to either enjoy a meal outside the home where we don’t have to worry about making everything. Or it is a convenience issue where we are simply pressed for time. Regardless, if somone can save me time or money, they have my business. Not some silly contest for a year’s worth of free pizza.
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